Marketing Analytics Engineer
Build the data pipelines behind marketing analytics
About the profession
Marketing analytics engineers own the data between ad platforms and dashboards, modeling attribution, spend, and behavior so leadership can trust what they see each Monday.
How to Get Started
Take a personality test to see if Marketing Analytics Engineer fits your profile
Career Match Test →Explore the Career Path section to see progression from junior to senior
Jump to Career Path →Start learning — check the Learning Path for free courses
Jump to Learning Path →Personality Fit
Based on the Marketing Analytics Engineer role, here are the RIASEC personality types that tend to thrive in this career. While these alignments are common, individual success depends on motivation, skill development, and finding the right work environment.
Investigative
Research, analysis, problem-solving
Conventional
Organizing, detail-oriented, structured
Realistic
Hands-on, practical, technical work
Not sure if these types match you? Take the full RIASEC assessment (4 min) to discover your personality profile and see how it aligns with hundreds of careers.
Career Path
Your career progression roadmap with salary growth at each level
Career Ladder
Marketing Data Analyst → Marketing Analytics Engineer → Senior Analytics Engineer → Head of Marketing Analytics
Where are you on this career path?
Click a level below to set your current position
Salary Growth
4
Levels
$220K
Top Salary
8+
Years
Learning Path
Skills you need to develop and courses to get there
🚀
Set your current level first
Go to the Career Path tab and select your current level to see your personalized learning plan.
Go to Career PathCareer levels
Timeline: 0-2 | Entry Level Base: $100,000 - $130,000/year With equity/bonuses: $110,000 - $156,000 Top markets (SF/NYC): $115,000 - $156,000 Execute core tasks using SQL under…
Skills used in this career
Click any skill to see how to learn it and what salary boost it gives
Day in Life
Junior vs Senior, daily schedule breakdown
9am, Review priorities and respond to urgent items 10am, Team standup and progress check 11am, Deep work using SQL 1pm, Cross-functional meeting with stakeholders 3pm, Review…
Income Dynamics
Conservative and aggressive scenarios for 10–15 years
Year 1: Entry level $70,000 - $90,000 Year 2-3: Junior level $100,000 - $138,000 Year 4-6: Mid level $138,000 - $166,000 Year 7-10: Senior level $166,000 - $202,000 Year 10+:…
Is this for me?
15 questions, answer honestly
You find the craft of a Marketing Analytics Engineer genuinely interesting, not just a paycheck You enjoy working with SQL and dbt You communicate clearly with diverse…
💰 Pay for Sales Engineers
BLS OEWS, May 2023The federal survey does not count this job title on its own — it is counted under Sales Engineers (41-9031).
Half of U.S. workers in this occupation earn more than this, half earn less.
Create a free account to see how well this career fits you.
Create Free Account🎯 Is Marketing Analytics Engineer right for you?
Take these tests to find out if this career matches your personality:
Related Reading
Related Holland / RIASEC Types