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Apollo.io Lead Generation

🔥 Tier 2
Category
Industry
Salary Impact
Complexity
Easy
Used in
All careers

Apollo.io is a B2B sales intelligence and outreach platform. It provides a database of 200M+ companies and contacts, email finder, lead scoring, and multi-channel outreach (email, LinkedIn, phone). Advanced practitioners use Apollo's API to build custom workflows, integrate with CRMs, and automate lead qualification. Apollo is the operational backbone of modern outbound sales: sourcing prospects, enriching data, automating outreach, and tracking engagement.